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My Story

I've learned people and organizations are products of their beliefs.  Each a unique combination of personality and experiences. Embracing differences brings new perspectives and when combined with empowerment from tapping into knowledge (data), expertise (SME - like me!), inspiring energy (motivator - like me!) and supportive leadership (you!), creativity and collaboration flow and average teams become dream teams.  Let's spark the possibilities and take your products and team from good to great.

At Product Spark, I'm your strategic partner in product success. I specialize in transforming product potential into market triumphs for start-ups to mid-size businesses eager for growth and process improvement.

Jen McLeod

Principal and Product Evangelist

Jen McLeod

Principal

Jen is known for getting into the psychology of customers to understand the unspoken needs resulting in strategy and products that generate loyal customers. She excels at energizing teams to execute the vision and go beyond the limitations of today.

Our Approach

It All Starts with Listening

Listening to challenges, listening to customers, listening to teams, and listening to the stories in data. Through listening the path to success will be revealed. 

 

I'll act as an extension of your team, gathering information and data, facilitating interactive workshops, conducting thorough analysis, and energizing your team to craft, own, and execute a vision that leads to exceptional product results.  And we'll have some fun doing it.

In The Numbers

5X$ in 5 Yrs

Product growth of one product line under Jen's product leadership

4

Industry Awards / Patent Applications

50%

Average Selling Price growth after implementing well researched and positioned product extension

20+

Years of Experience

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Innovation

Propel your products forward with the right investment choices. We'll employ strong processes to develop the right next best thing. 

 

  1. Technology is changing rapidly. How organizations capitalize on the opportunities will define their impact on the markets they serve. Innovation services, from needs analysis and ideation to feature/benefit affinity mapping, data analysis, roadmap construction and prioritization, will energizing your innovation plans for exceptional product results.

Innovation

Propel your products forward with the right investment choices. We'll employ strong processes to develop the right next best thing. 

 

  1. Technology is changing rapidly. How organizations capitalize on the opportunities will define their impact on the markets they serve. Innovation services, from needs analysis and ideation to feature/benefit affinity mapping, data analysis, roadmap construction and prioritization, will energizing your innovation plans for exceptional product results.

Jen is known for getting into the psychology of customers to understand the unspoken needs resulting in strategy and products that generate loyal customers. She excels at energizing teams to execute the vision and go beyond the limitations of today.

  • Experienced in large multi-nationals, to mid-size, to small business I appreciate the different needs and pressures of private, PE, and public organizations.

  • Over 20 years with the honor of serving public safety, I understand their unique needs, challenges and what drives them to serve.

  • Experienced in technology, physical product, services and content product management.

  • Pragmatic Marketing and SCRUM certified, B.S. Engineering

Get to
Know Me

Jen McLeod - Principal

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